1. Achieve a clean Magelang supported adequate cleanness management system.
2. Improving the management of natural resources and the environment.
3. Achieve a beautiful environment to support the image of the city as the clean city.
4. Achieve a safe street lighting facilities and support vibrant city
5. Realizing the public services fair and professional in funeral.
6. Brought controlled by spatial and urban planning legislation
7. Increase the orderly administration building
8. Preserving historic buildings, including heritage buildings or valuable herritage
9. Achieve employee personnel were professional, clean, and high work ethic